STREAMLINED

MARKETING

for

SUSTAINABLE

GROWTH.

I help you turn your marketing chaos into a clear, S.T.R.E.A.M.™‑powered revenue engine, so you can scale with focus, confidence, and consistency.

20+ years of global B2B leadership. Trusted strategic partner for industrial and complex B2B organisations

GROWTH IS HARD WHEN MARKETING IS SCATTERED

Running a B2B business today isn’t simple. You’re expected to grow, adapt to digital change, meet safety/ESG expectations, and compete for talent, often without a dedicated marketing and communication team.

When marketing becomes fragmented, results feel random:

  • campaigns run, but the pipeline doesn’t move

  • sales and marketing push in different directions

  • your team is busy, but not aligned

With Accretios, I bring structure, clarity, and senior leadership to industrial and technical B2B companies, backed by a trusted specialist network when execution support is needed.

THE PROVEN STREAM™ FRAMEWORK

Built on one principle: Clarity is the New Growth.

I don’t just create strategies. I help you define your position, sharpen your story, and build systems that keep it consistent in the market.
My proprietary STREAM™ Framework comprises six essential pillars that transform your marketing from a series of scattered activities into a powerful, streamlined system.

  • S — Strategy: align marketing and communication with business priorities

  • T — Target Messaging: sharp positioning to attract clients, markets, and talents

  • R — Reliable Systems: processes, tools + automation/AI in place

  • E — Execution: PR, LinkedIn, campaigns, and events to support sales

  • A — Alignment: one story, one direction across teams and stakeholders

  • M — Momentum: measure what matters, improve continuously

FLEXIBLE SUPPORT THAT FITS YOUR STAGE

We provide flexible, senior-level support tailored to your specific needs.
All our offers adhere to our proven STREAM™ Framework: clarity, systems, and leadership for sustainable growth. If you want direction fast, start with the 1:1 Intensive. Then scale into leadership + execution support as needed.

Get Clear. Get Focused.

Take Action.

A 90-minute clarity session that identifies what’s holding growth back and delivers a custom 90-day STREAM™ roadmap and priority actions.

Ideal for: CEOs/founders who want clarity before investing in a campaign, rebrand, or hiring.

Senior Leadership,

Without hiring Full-Time.

Outsourced senior leadership to align strategy, connect marketing + sales, mentor your team and build a calm operating rhythm that scales.

Ideal for: Growing B2B companies ready to stop reacting and lead with clarity.

Turn strategy into a working growth engine.

Hands-on support, we translate your new roadmap into structured execution, content, campaigns, automation foundations and reporting.

Ideal for: Scaling B2B companies who want expert-led marketing leadership & delivery.

I have always enjoyed helping other people shine

In my leadership roles, I enjoyed giving team members the trust, space and opportunities they needed to show what they could do.

Today, I bring that same approach to the leaders I advise.

I help them make their expertise, vision and leadership more visible.

Not by turning them into someone they are not.

By helping them communicate more clearly as the leader they already are.

What leaders say

Meet Katja

Founder of Accretios and Executive Visibility Strategist for leaders in complex B2B and energy transition companies

I have spent more than 20 years working in B2B marketing and communication, including more than 15 years in senior international leadership roles.

I understand both the thinking behind leadership communication and what employees, customers, partners, and other stakeholders need to understand and trust it.

Today, I help CEOs, founders, and senior leaders turn their expertise, vision, and perspective into a clear and trusted leadership voice that strengthens the organization they lead.

My ideal clients are open to honest advice, willing to make clear choices, and committed to building visibility consistently, either on their own, with their team or with my support.

"BECAUSE GREAT MARKETING STARTS WITH CLEAR COMMUNICATION: INSIDE YOUR TEAM, WITH YOUR CUSTOMERS AND ACROSS EVERY CHANNEL YOU USE."

Executive Visibility Gap Assessment

How clearly does your leadership reach the people who matter?

This five-minute assessment helps you discover:

  • how clearly you are positioned as a leader;

  • whether your visibility reaches the right stakeholders;

  • how well your voice supports the organization you lead;

  • whether you have a workable visibility system;

  • where your greatest opportunity lies.

Strategic Executive Visibility for leaders who want to build trust inside and outside their organization.

Let's connect on LinkedIn